This webinar addresses the challenges faced by school communications, highlighting the complexities and friction points along the journey.
  • Virtual Workshops
  • School Heads, Senior Leadership Teams, Admissions Managers, School IT Managers, School Operations Managers
  • Virtual
  • Free
  • 1:00 pm (GMT+00:00) - 2:00 pm (GMT+00:00)
  • 29 May 2024 - 29 May 2024


About Kinderpedia Webinar

The webinar session addresses the challenges faced in school communications, highlighting the complexities and friction points along the journey.

Participants reflect on the experience of communications in their school and then learn how solutions such as Kinderpedia – the all-in-one digital suite for school management and communication – bridge the gap between parents, teachers, and students, ultimately creating a more integrated school experience.

It will showcase how Kinderpedia tackles the communication challenges faced by schools, ultimately leading to a more cohesive and integrated school experience for all stakeholders involved.

Key Questions to be addressed

  • What are the common sources of friction in school communications?
  • How does friction in school communications impact various stakeholders such as parents, teachers, and students?
  • What are the consequences of ineffective school communication?
  • What does it mean to reimagine the experience of school communications?
  • How can improving school communications contribute to a more positive overall school experience?
  • What are the key components of effective school communication?
  • What role does technology play in enhancing school communications?
  • Which are the most effective digital communication tools and channels?

By attending this session, participants will learn: 

  • What frustrates parents more than anything else
  • The importance of understanding “the job to be done.”
  • Why not everyone should have a pen
  • How to get a message across by reducing the noise
  • How to map your communications on the back of a (large) envelope
  • Which are the most engaging digital communication tools to drive parent engagement and collaboration
  • How schools like yours can strengthen their community and improve operational efficiency with Kinderpedia



    Co-founder and Strategic Director

    DR DAVID WILLOWS is Co-founder and Strategic Director at [YELLOW CAR]. Between 2005 and 2022, he was Director of Advancement at the International School of Brussels, Belgium. During this time, he grew to be widely regarded as one of the most innovative practitioners in the field, helping to shape and define the future of Advancement (admissions, marketing & communications, fundraising & alumni relations) in schools. He was recently listed as one of the world’s Top 10 Global Educational Influencers. An author and, regular keynote speaker & trainer at international events around the world, David is passionate about helping schools advance in ways that are relevant to today’s educational landscape. His blog, Fragments II, is widely read around the world.

    Co-founder and Experience Director

    SUZETTE PARLEVLIET is Co-founder and Experience Director at [YELLOW CAR]. Previously, she joined the Advancement team at the International School of Brussels, Belgium in 2013. During this time, she oversaw the school’s brand development, communication strategy, web design, and content production until, in 2019, she took up the role of Manager of Experience Design.  Today, Suzette brings expert insight into the day-to-day life of an innovative Advancement office and is skilled at supporting others to be successful in their role.



    EVELINA NECULA, Co-founder of Kinderpedia, CMO. Evelina is an education entrepreneur, communication specialist, and mother of a schoolboy. She is the co-founder of Kinderpedia, the communication and management solution for education used in over 2,000 schools in Europe and worldwide. For the past 10 years, she has been involved in research, pilot projects, and communication campaigns dedicated to the impact of technology in education. Graduate of the Open University Business School, Evelina has more than 17 years of experience in marketing and communication in the education, corporate, and retail fields

Register Here

Contact us

Physical address
International School of Kenya Campus, Peponi Road, Nairobi, Kenya
Postal Address
P.O. Box 14103 - 00800, Nairobi, Kenya
+254 (20) 2697442 / 8076067
General Email:
AISA Conferences:
AISA Accounts:
AISA Marketing:
Executive Director:
Quick Contact
Contact Us

Subscription Form

Need additional assistance?


The Association of International Schools in Africa is dedicated to serving its members throughout Africa. Please let us know if you require additional or specific information, resources and or support, and we will endeavour to assist you as soon as possible.

Cookie Policy

As part of the new data protection laws we are required to let you know when we use any kind of tracking devices or "cookies" on our website.

What are Cookies?

A cookie is a small text file that is sent to your computer via your web browser when you visit a website. Our website uses the WordPress platform, which uses Cookies to verify users. We also use Google Analytics on our website which uses Cookies. You can read more on "How Google uses information from sites or apps that use our services" via this link:

How do I disable cookies?

If you do not want to receive a cookie from Our Site, you have the option of setting your browser to notify you when you receive a cookie, so that you may determine whether to accept it or not.